IBA23 – The High Tide Tech Talk: Leveraging Your Data to Win Business

Join BD and marketing professionals from leading international law firms for this one-day event ahead of the IBA Annual Conference 2023.

There will be a number of interactive sessions throughout the day including:

• Insights from GCs on what they want from their law firms – what matters when selecting and retaining lawyers?
• CMO panel discussing the evolving BD & Marketing team – how do they run their teams and what might change in the coming years?
• Tech talks on the new marketing technology transforming the legal industry – what will soon be indispensable to leading law firms?
• Networking with BD and marketing professionals from leading firms around the world – explore collaboration and new opportunities.

Hear how Pinnacle PitchPerfect is helping law firms to capture data automatically from the various silos within a law firm, centralise it into one location and then provide their users with the tools to intelligently build pitches, proposals and RFP/RFI responses. The built-in AI and Power BI analytics provide insights into actual usage, win/loss % by content type and guidance on how to become even more successful in the future.