Ask any law firm what profitability means to them, and you are likely to get a different answer. While on paper it may seem that profitability should be easy to define, in practice, it’s anything but simple to nail down. In fact, this was clear to see at the Law Firm Profitability Summit in Chicago […]
ESG pressure on marketing is becoming business as usual
Today 85% of firms agree that Environmental, Social and Governance (ESG) initiatives are more important to clients than ever before[1]. As this demand builds and it becomes an integral part of doing business, law firm marketeers are also feeling this pressure. Not only because, as Neil Pearson, Head of ESG and Social Value of Mills […]