Pitching, as a critical marketing activity, to be represented at the PM Forum Conference

2021’s Annual PM Forum Conference is organised under the theme of rebooting marketing and we are excited to see PitchPerfect as one of the technologies supporting this narrative. “If 2020 was the year for change then 2021 is the year for consolidation” as the event agenda goes on to elaborate. The full-day conference, packed with […]


The state of pitch management in the race for more legal business

In talking to a spectrum of national and international law firms about the challenges they face, it became clear that there was a relative shortage of comparative published information about the pitch management process, in particular, the pitch document creation. The first in-depth research conducted by Dominic Carman in 2017 set out to address this […]


Proposal generation quandary: More people or better tech?

Insights from the TR Marketing Partner Forum The 2021 Thomson Reuters Marketing Partner Forum (MPF), though not as busy as usual,  was once again an incredibly well organized and professionally run event, with great opportunities to dive into the happenings of the sector and hear face to face what Marketing and BD people are experiencing. […]